The talent behind today's on-line and on-the-move Brands
Andre's picture

think-a-doo.ning - attracting unique freelance talent - and doodlers

http://think-a-doo.ning.com/ invites you to join the freelance community of designers, animators, photographers, writers, marketers, web designers, developers, architects, brand strategists, projects and brand campaigns. If you have a project or you have the talent to be part of the creative solution for on-line or mobile brand communication campaigns think-a-doo.ning welcomes you!

DOODLE HERE with US before you go to sign up:

Andre's picture

Web Fonts - research by Jan Erasmus

The web has waited long enough. It’s time for professional quality alternatives to the same old fonts. It’s time for Web FontFonts.

Introducing Web FontFonts:

For nearly 15 years, web designers had two frustrating choices when it came to type on the web: use one of the few “web safe” fonts preinstalled on major operating systems, or substitute text with images and Flash/JavaScript® hacks. Not anymore. Recent developments in web standards and font formats make it possible to render HTML text in typefaces other than the same old default fonts. Today, FSI FontShop® International is leading the charge to offer fonts designed specifically for web use. More than 30 of the most successful FontFont families are now available as Web FontFonts®, including FF DIN®, FF Meta®, FF Dax®, and FF Kievit®.

Read more...
http://www.fontshop.com/blog/?cat=80&utm_source=NewsletterFeb2410&utm_me...

on behalf of Jan Erasmus
http://cybergraphics.bz/

Andre's picture

Mashable Web Faceoff Results

http://mashable.com/2010/02/26/html5-flash-poll/?utm_source=feedburner&u...

Week 1:
- Mozilla Firefox vs. Google Chrome
- WINNER: Firefox (Firefox), 4600 votes (Chrome (Chrome): 3310 votes, Tie: 911 votes)

Week 2:
- Tumblr vs. Posterous
- WINNER: Tumblr (Tumblr), 1809 votes (Posterous (Posterous): 1496 votes, Tie: 256 votes)

Week 3:
- Pandora vs. Last.fm
- WINNER: Last.fm, 1187 votes (Pandora (Pandora): 1156 votes, Tie: 122 votes)

Week 4:
- Twitter vs. Facebook

Andre's picture

KNOWLEDGE MANAGEMENT & INTRANETS SUMMIT

I was the chairperson for this summit.

The topics for first day were:

The Transformational Nature of Knowledge & Wisdom.
Background to connectivity in South Africa and Africa Issues and Solutions
Government challenges around the arena of KM and ICT
Building an Intranet community within your organization to encourage use by staff - How to enable people to use portals?
The use of the intranet to retain corporate knowledge
Do you need Technology or do you need Information? An information perspective
How the Intranet can be optimised to support knowledge management initiatives if you make changes to the existing content, information architecture and extend the Intranet platform you are currently using.

The topics for second day were:

Web 2.0 & Intranet 2.0 a marriage made in heaven for revolutionary (innovative) enterprise knowledge management: Critical look at the transformation of Intranet in web 2.0 age and its impact on knowledge management.
5 Simple Rules to Enhancing Knowledge Management on your Intranet.
The art and science of customer experience management - KM for 2010.
“Portals - Workplace of the Future?”
Governments future perspective and direction on Knowledge Management Gov 2.0 and the evolution of the information society and knowledge economy.
Strategy, Risk Management, Knowledge Management, Innovation, Learning, Insight and other key drivers of Enterprise Excellence.

Everyone who attended reported a delightful experience.

Andre's picture

haXe - a Multi-Platform Language with Flash Platform support

haXe (pronounced as hex) is an open source programming language.

While most other languages are bound to their own platform (Java to the JVM, C# to .Net, ActionScript to the Flash Player), haXe is a multiplatform language.

http://haxe.org/doc/targets/flash

You can compile a haXe program to a .swf file. haXe can compile for Flash Players 6 to 10, with either "old" Flash<8 API or newest AS3/Flash9+ API. haXe offers very good performance and language features to develop Flash content.

Andre's picture

AIR and Flash Player 10.1 on Mobile

http://www.adobe.com/aboutadobe/pressroom/pressreleases/201002/021510Fla...
Close to 70 Industry Leaders Collaborate Toward Open Mobile Ecosystem

Andre's picture

Ustream.TV - a viable YouTube alternative?

http://www.ustream.tv/

Overview

Ustream.TV is the live interactive video broadcast platform that enables anyone with a camera and an Internet connection to quickly and easily broadcast to a global audience of unlimited size. In less than two minutes, anyone can become a broadcaster by creating their own channel on Ustream or by broadcasting through their own site, empowering them to engage with their audience and further build their brand. Click here to start a broadcast now or learn more about broadcasting.

Andre's picture

Tamarin

The Tamarin project, which is based on code contributed from Adobe, is designed to implement an open engine for ActionScript. Tamarin will be used by Mozilla within the next generation of SpiderMonkey, the core JavaScript engine embedded in Firefox®, Mozilla's free Web browser, as well as within the ActionScript™ Virtual Machine within Adobe® Flash® Player. Developers interested in working on Tamarin code in the Mozilla CVS repository via the project page located at www.mozilla.org/projects/tamarin/.

Andre's picture

WordPress made social by BuddyPress

http://buddypress.org/about/

BuddyPress will extend WordPress MU and bring social networking features to a new or existing installation.

BuddyPress is a suite of WordPress plugins and themes, each adding a distinct new feature. BuddyPress contains all the features you’d expect from WordPress but aims to let members socially interact.

All BuddyPress plugins can be themed to match your own style, in just the same way as a WordPress blog. The BuddyPress plugins are bundled with a default theme to get you going out of the box.

Andre's picture

US Interactive Marketing Forecast, 2009-2014

According to OMNITURE: "This year marketers are shifting budget from traditional to interactive media, and for good reasons. Forrester Research surveyed marketing executives from firms with more than 200 employees across multiple industries to further explore the circumstances behind the move to interactive marketing.

Gloria G3's picture

Directing the Market

Feature article in the Advantage Magazine in which I contributed information about mobile advertising and its place in the direct marketing ecosystem....

www.g3mobile.co.za

Taking a conference event on-line and mobile

We recently saw Adobe's example of taking MAX on-line in a big way. I am interested to learn from your experience of such efforts. Do you have any favorite examples where an event is effectively re-mediated to on-line and or mobile channels? What more do you think can be done to do it better than the Adobe MAX example? What do you really enjoy about your own favorite experience? Please tweet, mail or discuss on http://think-a-doo.ning.com/. We welcome your opinion. Andre.

Andre's picture

www.enjin.co.za

http://www.enjin.co.za/

Creative Review - a space for creative professionals

Andre's picture

Knowledge Management on the Intranet - Kate Elphick

http://think-a-doo.ning.com/profiles/blogs/knowledge-management-on-the

The success of organisations depends as much on their ability to manage knowledge as it does on the other competitive differentiators such as the strength of its brand, the skills of its employees and depth of customer relationships.

When a knowledge management strategy that delivers on specific business objectives is built into the Intranet, it makes an important contribution to realising organisational value.

Andre's picture

Web Roundups: 7 Free Flash CMS

http://www.thetechlabs.com/latest/web-roundups-7-free-flash-cms/

A Flash CMS is a good option to deliver projects to your clients when they want to manage and change the content easly, without programming knowledge and avoiding to edit the flash files. Today, we show you the free available options which you should bear in mind before decide to go on Premium Products. Developing your own Flash CMS it requires lot’s of time to research and develop. Therefore, you should try one of the following options which will save you time and money.

About Mr Pinkispade

My name is Tyrone ( Aka, Mr Pinkispade)

I am a Multimedia designer with a strong interest in Fine arts and Airbrushing as well. I have studied at Vega and have for the past 2 years now been lecturing Digital skills and Design at the Imagination Lab, which is a skills development course with a NQF level 4 in advertising. This course offers students, who would like to enter into the creative world of advertising, a basic foundation in Marketing; Advertising; Creative Process; Copy writing, Digital skills and Design.

Gloria G3's picture

South African advertisers pay nearly 500% more for mobile advertising inventory

I was recently interview by the ASA (Advertising Standards Authority) on the above topic.


The interview was a result of an article I wrote on www.bizcommunity.com and can be read here.

For more information you can contact at www.g3mobile.co.za

Andre's picture

Flash and Drupal

A collaboration on Flash and Drupal integration...

http://modern-carpentry.com/talk/?p=32

http://arithmetric.com/
http://arithmetric.com/projects/drupal/Drupal.txt
http://arithmetric.com/projects/drupal/main.txt
http://arithmetric.com/projects/drupal/drupal.swf

I have found 4 other Flex and Flash solutions, but this is the simplest and it works.

Andre's picture

What changed when WEB2 came to town?

When think-a-doo launched we did not spend any time explaining the thinking behind the Brand. We were focused on creating awareness and building a network, but failed to explain what seemed obvious. Looking back, that is where we should have started out. The approach we suggested, without adequate development of the problem in our client's minds, was not and still is not immediately obvious to most of our growing network.

This article hopes to develop the problem as a mix of technology and behavior.

What are the unique characteristics of Web and Cell Phone media which offer alternatives to how we used to go about our business?

Communication, Feedback and Participation.

It helps me to look back and ask how did we approach our business and how did we interact with our clients only 10 years ago?

  • We Published
  • We Publicized
  • We Called
  • We Exhibited
  • We Advertised
  • We Met
  • We Presented
  • We Entertained
  • We Questioned
  • We Asked
  • We Listened
  • We Performed
  • We Delivered
  • We Billed
  • We Kept in Contact

And we had to do a lot of this through scheduling our time and your time. The reason we had to synchronize everything was simple, we had to fit in with inflexible channels of communication. Channels we had little or no control over. Every channel had a unique synchronized event structure.

The question now is: Which of the above mentioned practices are now mediated or made possible in a more flexible asynchronous way by technologies that support, Communication, Feedback and Participation like the WEB2.0 solutions we are now familiar with?

Andre's picture

Professional Photography Today

REPORTER
Umbo (Otto Umbehr), Der rasende Reporter (The Hyperdynamic Reporter), represented by Egon Erwin Kish. 1929, reproduction of the origional photomontage, BHA.

“Twenty years from now we will look back at this early part of the 21st century as a critical turning point in economic and social history. We will understand that we entered a new age, one based on new principles, worldviews, and business models where the nature of the game was changed.” …. Don Tapscott, CEO of International Think Tank, New Paradigm, one of the world’s leading authorities on business strategy and author of 10 books, including his recent work “wikinomics – How mass collaboration changes everything”

Andre spoke about the need for photographers to expand their role in guiding their images to divergent final destinations and working with their clients in a different way.

Five digital media tips for print designers

Since I started working freelance I've been doing more work as a Flash Developer and less work on the design side. While I really don't mind, since I enjoy development, it's becoming increasingly painful dealing with 'traditional media' designers and art directors that create artwork that simply doesn't translate well into the digital platform.

I believe that in order to design for the digital platform, one first needs to understand it. For me it boils down to one element: The pixel. The pixel, or at least the grid of pixels known as a screen or monitor, is the link between the user and the media.

A pixel is a tiny dot, consisting of 3 colours: Red, Green and Blue (RGB). Each pixel can display a different amount of each colour, which gives us the ability to see full-colour graphics on our screens, which brings me to:

Gloria G3's picture

SEO shortcuts

Please can you give me some SEO shortcuts?

SEO for Marketers
The best book I have seen is from a local company - Quirk.

They have printed the book, but it is also available in PDF from from their web site. http://www.quirk.biz/emarketingtextbook

It has a credible SEO shortcuts section, in my opinion.

Gloria G3's picture

Mobile Advertising 'Taste Test' Campaign for Less

G3 Mobile Consulting launched its boutique mobile advertising agency over 6 weeks ago now. One of the aims of the agency is to introduce more companies, large or small to the amazing levels of ROI for brands and services. G3 Mobile Media also seeks to increase the number of South African and African publishers of mobile sites, ensuring that a large part of the ZAR1,9bn in revenues/year comes back to SA!

G3 Mobile has a limited time offer to companies who have thus far been skeptical about trying out mobile media as a lucrative channel for advertising and increasing the level of their relationship capital...See attached the Taste Test Campaign offer for only R50 000!

For more info go to www.g3mobile.co.za

Gloria G3's picture

Can and How would Social media effect internal company communication strategies.

I am spending more and more time instigating social media strategies for internal company communications. E.g. HR solutions, employee loyalty programmes, mentoring programmes and more. I would love to hear your comments on the above question, or indeed questions if you have any.

Gloria G3's picture

How Social Media can work for your company...even if its Food!

http://mashable.com/2009/08/25/whole-foods/

some very useful guidelines to social media and how it can work for even well established large corporation-type businesses...

Gloria G3's picture

Social Media is NOT a fad! Get over it!

Interesting Stats....

1.Generation Y will outnumber Baby Boomers by 2010.

2. 96% of Gen Y use social media

3. If Facebook were a country it would be the 4th largest in the world.

4. 80% of companies are using LinkedIN to search for job applicants

5. Boston college quit distributing email addresses to students in 2009

6. There are over 100,000,000 videos on YouTube

7. There are 200,000,000 blogs in existence today

8. Over 100,000,000 blogs post content daily

9. 25% of search results for the top 20 largest brands are user-generated content

10. 78% of consumers trust peer recommendations

We are on the edge of a communication transition. 14% of consumers trust advertising… only 14%. Are you ignoring the changing landscape and risking the reputation of your company and brand? Is your PR company talking to you about social media? It is important to remember that new technology will always change the way business operates… and the new technology is here.

Daryl Toor
Director of Marketing at Attention Group

Is JS the future of RIA?

Rich Internet Applications (RIA's) have always been a 'Flash thing'. One of he reasons I adopted Flash as my main platform was that it enabled me to create user experiences with movement, interactivity, sound and pretty much anything I could think of with minimal effort.

Imagine how I felt what I found this site: http://www.chromeexperiments.com/

Install Chrome if you haven't already, then experience JS/HTML in a way that's always been reserved for Flash. I mean really, Google with a gravity engine? How cool is that?!

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